Alimentação e sustentabilidade: consumo de carne e vegetarianismo no Brasil e no Reino Unido
DOI:
https://doi.org/10.18472/SustDeb.v15n3.2024.55739Palavras-chave:
Meat consumption, Vegetarianism, Sustainability, Cross-cultural comparison, 4 n’s of meat consumption, Thematic analysisResumo
Há uma literatura crescente sobre o consumo de carne devido aos seus impactos negativos no meio ambiente. Entretanto, grande parte da literatura enfoca países do Norte Global, limitando a generalização intercultural e negligenciando o papel das diferenças culturais na motivação das escolhas alimentares. Este artigo apresenta uma comparação intercultural das motivações para o consumo de carne e o vegetarianismo no Brasil e no Reino Unido por meio da realização de um total de 63 entrevistas semiestruturadas com onívoros, vegetarianos e veganos no Brasil (n = 41) e no Reino Unido (n = 22). Os dados foram analisados tematicamente e os resultados comparados. Os resultados mostraram que o consumo de carne foi motivado de forma semelhante nos dois países por meio dos “4 Ns do consumo de carne”. No entanto, houve diferenças nas experiências dos participantes quanto à redução do consumo de carne, relacionadas a motivações, aversões e barreiras. No Reino Unido, o baixo custo foi uma motivação para a opção por refeições sem carne, ao passo que, no Brasil, o alto custo atribuído a refeições vegetarianas atuou como uma barreira para a redução no consumo desse alimento. Além disso, no Reino Unido o nojo atuou como uma aversão, em particular com relação a pedaços de carne que remetem ao animal de origem, o que não foi observado na amostra brasileira. Por fim, mesmo que em nenhum dos dois países questões ambientais tenham motivado de maneira significativa a adoção de dietas baseadas em plantas, ainda assim elas atuaram como uma motivação para a manutenção de dietas sem carne.
Referências
AIKING, H.; De BOER, J. The next protein transition. Trends in Food Science and Technology, v. 105, p. 515-522, 2020. DOI: https://doi.org/10.1016/j.tifs.2018.07.008
BAILEY, R.; FROGGATT, A.; WELLESLEY, L. Livestock—Climate change’s forgotten sector: Global public opinion on meat and dairy consumption. Chatham House Report. 2014. Available at: https://www.chathamhouse.org/2014/12/livestock-climate-changes-forgotten-sector-global-public-opinion-meat-and-dairy-consumption. Access at: 05 oct. 2024.
BAJZELJ, B. et al. Importance of food-demand management for climate mitigation. Nature Climate Change, v. 4, n. 10, p. 924–929, 2014. DOI: https://doi.org/10.1038/nclimate2353
BASTIAN, B.; LOUGHNAN, S. Resolving the Meat-Paradox: A Motivational Account of Morally Troublesome Behavior and Its Maintenance. Personality and Social Psychology Review, v. 21, n. 3, p. 278–299, 2017. DOI: https://doi.org/10.1177/1088868316647562
BASTIAN, B. et al. Don’t mind meat? The denial of mind to animals used for human consumption. Personality and Social Psychology Psychology Bulletin, v. 38, p. 247-256, 2012. DOI: https://doi.org/10.1177/0146167211424291
BEKKER, G.A.; TOBI, H., FISCHER, A.R.H. Meet meat: an explorative study on meat and cultured meat as seen by Chinese, Ethiopians and Dutch. Appetite, v. 114, p. 82-92, 2017. DOI: https://doi.org/10.1016/j.appet.2017.03.009
BENNINGSTAD, N. C. G.; KUNST, J. R. Dissociating meat from its animal origins: A systematic literature review. Appetite, v. 147, p. 104554, 2020. DOI: https://doi.org/10.1016/j.appet.2019.104554
BENSON, A. et al. The food and you survey. Food Standards Agency. 2019. Available at: https://www.food.gov.uk/sites/default/files/media/document/food-and-you-wave-5-secondary-analysis-current-food-landscape.pdf. Access at: 05 oct. 2024.
BRATANOVA, B.; LOUGHNAN, S.; BASTIAN, B. The effect of categorization as food on the perceived moral standing of animals. Appetite, v. 57, n.1, p. 193–196, 2011. DOI: https://doi.org/10.1016/j.appet.2011.04.020
BRAUN, V.; CLARKE, V. Using thematic analysis in Psychology. Qualitative research in Psychology, v. 3, n. 2, p. 77-101, 2006. DOI: https://doi.org/10.1191/1478088706qp063oa
BRAUN, V.; CLARKE, V. Thematic Analysis: A Practical Guide. Los Angeles, London, New Delhi, Singapore, Washington DC e Melbourne: SAGE Publishing, 2022.
DAGEVOS, H. Exploring flexitarianism: Meat reduction in a meat-centred food culture. In: RAPHAELY, T; MARINOVA, D. (ed.). Impact of meat consumption on health and environmental sustainability. Hershey, PA: IGI global, 2016. p. 233-243.
DE BACKER, C. J. S.; HUDDERS, L. From Meatless Mondays to Meatless Sundays: Motivations for Meat Reduction among Vegetarians and Semi-vegetarians Who Mildly or Significantly Reduce Their Meat Intake. Ecology of Food and Nutrition, v. 53, n. 6, p. 639–657, 2014. DOI: https://doi.org/10.1080/03670244.2014.896797
DE BOER, J.; AIKING, H. Prospects for pro-environmental protein consumption in Europe: Cultural, culinary, economic and psychological factors. Appetite, v. 121, p. 29-40, 2014. DOI: https://doi.org/10.1016/j.appet.2017.10.042
DEPARTMENT OF FOOD ENVIRONMENT AND RURAL AFFAIRS. Family Food FYE 2022. United Kingdom: DEFRA, 2023. Available at: https://www.gov.uk/government/statistics/family-food-fye-2022/family-food-fye-2022. Access at: 05 oct. 2024.
DELGADO, C. L. Rising consumption of meat and milk in developing countries has created a new food revolution. The Journal of nutrition, v. 133, n. 11, p. 3907S-3910S, 2003. DOI: https://doi.org/10.1093/jn/133.11.3907S
DERBYSHIRE, E. J. Flexitarian Diets and Health: A Review of the Evidence-Based Literature. Frontiers in Nutrition, v. 3, p. 55, 2017. DOI: https://doi.org/ 10.3389/fnut.2016.00055
DICKINSON, D. L.; KAKOSCHKE, N. Seeking confirmation? Biased information search and deliberation in the food domain. Food Quality and Preference, v. 91, p. 104189, 2021. DOI: https://doi.org/10.1016/J.FOODQUAL.2021.104189
FEIGIN, S.V. et al. Proposed solutions to anthropogenic climate change: A systematic literature review and a new way forward. Heliyon, v. 9, n. 10, p. e20544, 2023. DOI: https://doi.org/10.1016/j.heliyon.2023.e20544
FESTINGER, L. A theory of cognitive dissonance. Stanford, CA: Stanford University Press, 1957.
FOOD AND AGRICULTURE ORGANIZATION OF THE UNITED NATIONS. Census data, 2019. Dataset. FAOSTAT. Available at: https://www.fao.org/faostat/en/#data/. Access at: 05 oct. 2024.
FOOD AND AGRICULTURE ORGANIZATION OF THE UNITED NATIONS. With major processing by Our World in Data. 2023. Available at: https://ourworldindata.org/meat-production. Access at: 05 oct. 2024.
FOX, N.; WARD, K. Health, ethics and environment: A qualitative study of vegetarian motivations. Appetite, v. 50, n. 2–3, p. 422–429, 2008. DOI: https://doi.org/10.1016/j.appet.2007.09.007
GÓMEZ-LUCIANO, C. A. et al. Consumers’ willingness to purchase three alternatives to meat proteins in the United Kingdom, Spain, Brazil and the Dominican Republic. Food Quality and Preference, v. 78, p. 103732, 2019. DOI: https://doi.org/10.1016/j.foodqual.2019.103732.
HAMILTON, M. Eating death: Vegetarians, meat and violence. Food, Culture & Society, v. 9, n. 2, p. 155-177, 2006. DOI: https://doi.org/10.1016/j.appet.2013.02.009
HARTMANN, C.; SIEGRIT, M. Consumer perception and behaviour regarding sustainable protein consumption: A systematic review. Trends in Food Science and Technology, v. 61, p. 11-25, 2017. DOI: https://doi.org/10.1016/j.tifs.2016.12.006.
HEDENUS, F.; WIRSENIUS, S.; JOHANSSON, D. J. A. The importance of reduced meat and dairy consumption for meeting stringent climate change targets. Climatic Change, v. 124, p. 79–91, 2014. DOI: https://doi.org/10.1007/s10584-014-1104-5
HOCQUETTE, J. F. (2023). Consumer perception of livestock production and meat consumption; an overview of the special issue “Perspectives on consumer attitudes to meat consumption”. Meat Science, v. 200, p. 109163, 2023. DOI: https://doi.org/10.1016/J.MEATSCI.2023.109163
HOFFMAN, S.R. et al. Differences between health and ethical vegetarians. Strength of conviction, nutrition knowledge, dietary restriction, and duration of adherence. Appetite, v. 65, p. 139-144, 2013. DOI: https://doi.org/10.1016/j.appet.2013.02.009
IPSOS. An exploration into diets around the world. 2018. Available at: https://www.ipsos.com/sites/default/files/ct/news/documents/2018-09/an_exploration_into_diets_around_the_world.pdf. Access at: 05 oct. 2024.
ISHIGE, N. The history of food culture exchange for long-term periods: Japan as an example. Enri Ethnological Studies, v. 100, p. 11-22, 2019. Available at: https://ndlsearch.ndl.go.jp/books/R100000136-I1390853649752187264. Access at: 05 oct. 2024.
JOY, M. Why we love dogs, eat pigs, and wear cows. An introduction to carnism. San Francisco, CA: Red Wheel/Weiser, 2010.
KEMPER, J. A. Motivations, barriers, and strategies for meat reduction at different family lifecycle stages. Appetite, v. 150, p. 104644, 2020. DOI: https://doi.org/10.1016/J.APPET.2020.104644
KUNST, J.R.; HAUGESTAD, C.A.P. The effects of dissociation on willingness to eat meat are moderated by exposure to unprocessed meat: A cross-cultural demonstration. Appetite, v. 120, p. 356-366, 2018. DOI: https://doi.org/10.1016/j.appet.2017.09.016
KWASNY, T.; DOBERNIG, K.; RIEFLER, P. Towards reduced meat consumption: A systematic literature review of intervention effectiveness, 2001–2019. Appetite, v. 168, p. 105739, 2022. DOI: https://doi.org/10.1016/J.APPET.2021.105739
LITRE, G.; TOURRAND, J.; MORALES, H.; ARBELETCHE, P. Ganaderos Familiares Gauchos: ¿Una opción hacia la producción sustentable? Asian Journal of Latin American Studies, v.20, p. 105-147, 2007.
LOUGHNAN, S.; HASLAM, N.; BASTIAN, B. The role of meat consumption in the denial of moral status and mind to meat animals. Appetite, v. 55, n. 1, p. 156–159, 2010. DOI: https://doi.org/10.1016/j.appet.2010.05.043
MINAS, A. M.; TIPPING, C. “But we’re a meat-eating family”: Engaging environmentally concerned but politically distrustful groups on reducing meat and dairy. CAST Briefing 27. 2024. Available at: https://cast.ac.uk/resources/briefings/. Access at: 05 oct. 2024.
MINGAY, E. et al. Why We Eat the Way We Do: A Call to Consider Food Culture in Public Health Initiatives. International Journal of Environmental Research and Public Health. v. 18, n. 22, p. 11967, 2021. DOI: https://doi.org/10.3390/IJERPH182211967
NEWTON, P. et al. Price above all else: an analysis of expert opinion on the priority actions to scale up production and consumption of plant-based meat in Brazil. Frontiers in Sustainable Food Systems, v. 8, p. 1303448, 2024. DOI: https://doi.org/10.3389/fsufs.2024.1303448
NGUYEN, A.; PLATOW, M.J. I'll eat meat because that's what we do: the role of national norms and national social identification on meat eating. Appetite, v. 164, p. 105287, 2021. DOI: https://doi.org/10.1016/j.appet.2021.105287.
O’DRISCOLL, K. K. M.; BUTLER, F.; ARNOTT, G. Editorial: Animal welfare science: Rising to the challenges of a changing world. Frontiers in Veterinary Science, v. 10, p. 1151773, 2023. DOI: https://doi.org/10.3389/FVETS.2023.1151773/BIBTEX
ORGANISATION FOR ECONOMIC COOPERATION AND DEVELOPMENT. (2021). Meat consumption, Agricultural output, 2021. Dataset. OECD. Available at: https://doi.org/10.1787/44db9980-en. Access at: 05 oct. 2024.
PABIAN, S. et al. (2020). Ninety Minutes to Reduce One’s Intention to Eat Meat: A Preliminary Experimental Investigation on the Effect of Watching the Cowspiracy Documentary on Intention to Reduce Meat Consumption. Frontiers in Communication, v. 5, n. 69. DOI: https://doi.org/10.3389/FCOMM.2020.00069
PARLASCA, M. C.; QAIM, M. Ninety Minutes to Reduce One's Intention to Eat Meat: A Preliminary Experimental Investigation on the Effect of Watching the Cowspiracy Documentary on Intention to Reduce Meat Consumption. Front. Commun., v. 14, p. 17-48, 2022. DOI: https://doi.org/10.1146/annurev-resource-111820-032340
PIAZZA, J. et al. Rationalizing meat consumption. The 4Ns. Appetite, v. 91, p. 114–128, 2015. DOI: https://doi.org/10.1016/j.appet.2015.04.011
PICA-CIAMARRA, U.; OTTE, J. The ‘Livestock Revolution’: rhetoric and reality. Outlook on AGRICULTURE, v. 40, n. 1, p. 7–19, 2011. DOI: https://doi.org/10.5367/oa.2011.0030
RAMMOHAN, A.; AWOFESO, N.; ROBITAILLE, M. C. Addressing Female Iron-Deficiency Anaemia in India: Is Vegetarianism the Major Obstacle? ISRN Public Health, p. 765478, 2012. DOI: https://doi.org/10.5402/2012/765476
RITCHIE, H.; REAY, D. S.; HIGGINS, P. Potential of Meat Substitutes for Climate Change Mitigation and Improved Human Health in High-Income Markets. Frontiers in Sustainable Food Systems, v. 2, n. 16, p. 1-11, 2018. DOI: https://doi.org/10.3389/fsufs.2018.00016
ROSENFELD, D.L.; BURROW, A. Vegetarian on purpose: Understanding the motivations of plant-based dieters. Appetite, v. 116, p. 456-463, 2017. DOI: https://doi.org/10.1016/j.appet.2017.05.039
RUBY, M. B. Vegetarianism. A blossoming field of study. Appetite, v. 58, n. 1, p. 141-150, 2012. DOI: https://doi.org/10.1016/j.appet.2011.09.019
SANS, P.; COMBRIS, P. World meat consumption patterns: An overview of the last fifty years (1961-2011). Meat Science, v. 109, p. 106–111, 2015. DOI: https://doi.org/10.1016/j.meatsci.2015.05.012
SCHWARTZ, S.H. Cultural Value Orientations: Nature and Implications of National Differences. Moscow, RU: State University Higher School of Economics Press, 2008.
STEENSON, S.; BUTTRISS, J. L. Healthier and more sustainable diets: What changes are needed in high-income countries? Nutrition Bulletin, v. 46, n. 3, p. 279–309, 2021. DOI: https://doi.org/10.1111/NBU.12518
STURGES, J. E.; HANRAHAN, K. J. Comparing telephone and face-to-face qualitative interviewing: a research note. Qualitative research, v. 4, n. 1, p. 107-118, 2004. DOI: https://doi.org/10.1177/1468794104041110
TERRY, G. et al. (2017). Thematic Analysis. In: WILLIG, C.; STAINTON, W. R. (ed.). The Sage Handbook of Qualitative Studies in Psychology. Los Angeles, London, New Delhi and Singapore: Sage, 2017. p.17-37.
TILMAN, D.; CLARK, M. Global diets link environmental sustainability and human health. Nature, v. 515, n. 7528, p. 518–522, 2014. DOI: https://doi.org/10.1038/nature13959
UK DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS. Family food FYE 2022. 2023 Available at: https://www.gov.uk/government/statistics/family-food-fye-2022/family-food-fye-2022. Access at: 05 oct. 2024.
VAN BUSSEL, L. M. et al. Consumers’ perceptions on food-related sustainability: A systematic review. Journal of Cleaner Production, v. 341, p. 130904, 2022. DOI: https://doi.org/10.1016/J.JCLEPRO.2022.130904
WELLESLEY, L.; HAPPER, C.; FROGGATT, A. (2015). Changing Climate, Changing Diets Pathways to Lower Meat Consumption. Chatham House report. 2015. Available at: https://www.chathamhouse.org/2015/11/changing-climate-changing-diets-pathways-lower-meat-consumption. Access at: 05 oct. 2024.
XU, X. et al. (2021). Global greenhouse gas emissions from animal-based foods are twice those of plant-based foods. Nature Food, v. 2, n. 9, p. 724–732. DOI: https://doi.org/10.1038/s43016-021-00358-x
Downloads
Publicado
Edição
Seção
Licença
Copyright (c) 2024 Sustainability in Debate

Este trabalho está licenciado sob uma licença Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
A submissão de trabalho(s) científico(s) original(is) pelos autores, na qualidade de titulares do direito de autor do(s) texto(s) enviado(s) ao periódico, nos termos da Lei 9.610/98, implica na cessão de direitos autorais de publicação impressa e/ou digital à Revista Sustentabilidade em Debate do(s) artigo(s) aprovado(s) para fins da publicação, em um único número da Revista, autorizando-se, ainda, que o(s) trabalho(s) científico(s) aprovado(s) seja(m) divulgado(s) gratuitamente, sem qualquer tipo de ressarcimento a título de direitos autorais, por meio do site da Revista, para fins de leitura, impressão e/ou download do arquivo do texto, a partir da data de aceitação para fins de publicação. Portanto, os autores ao procederem a submissão do(s) artigo(s) Revista, e, por conseguinte, a cessão gratuita dos direitos autorais relacionados ao trabalho científico enviado, têm plena ciência de que não serão remunerados pela publicação do(s) artigo(s) no periódico.
A Revista encontra-se licenciada sob uma Licença Creative Commons Atribuição-NãoComercial-SemDerivações (Proibição de Realização de Obras Derivadas) 3.0 Brasil, para fins de difusão do conhecimento científico, conforme indicado no sítio da publicação, que permite o compartilhamento do texto e o reconhecimento de sua autoria e publicação original nesta revista.
Os autores têm permissão para assumir contratos adicionais separadamente, para distribuição não-exclusiva dos trabalhos publicados na Revista Sustentabilidade em Debate (por exemplo, em um capítulo de livro), desde que seja assinalado que os textos foram originalmente publicados nesta revista e que seja mencionado o DOI correspondente. Os autores têm permissão e são estimulados a publicar e distribuir o seu texto online, após a publicação (por exemplo, em repositórios institucionais ou nas suas páginas pessoais).
Os autores declaram expressamente concordar com os termos da presente Declaração de Direito Autoral, que se aplicará a submissão caso seja publicada por esta Revista.