HISTORY AND ORIGIN OF GUARÁ IN THE CORREIO BRAZILIENSE

Abstract

The article presents a historical analysis of the emergence of the city of Guará in the Federal District, narrated in the pages of the newspaper Correio Braziliense at the end of the 60's. The objective is to analyze the narratives created in the pages of the newspaper about the city that will become the Guará and how this story ends up in a successful representation of the "revolution" in the pages of the newspaper. The origin of the city was given with the name of Mutirão da Novacap, as a settlement aimed at workers of Novacap, of the Industry and Food Sector, due to housing problems of the new capital. The Guará is the result of the transformation process of a settlement in the city. This change in status also served as propaganda in the pages of Correio Braziliense. Following in the footsteps of Maria Helena Rolim Capelato, we use the newspapers as a source, we seek to unveil the ideology described in its pages as to the historicity present in the formation of the city. Finally, we seek to discuss the context of the emergence of the city to perceive, how its residents were settled, to realize if this was the same model of housing occupation of the capital, and finally the propaganda made at the time of the inauguration of Guará in the pages of this newspaper.